Pardot Tips & Tricks: Integrating Salesforce Custom Objects With Pardot

Automated Selective Syncing from Salesforce to Pardot This solution will work with ALL levels of Pardot using Salesforce Enterprise Edition or greater. THE REQUEST/USER STORY: Sales & Marketing Users would like to specify which Salesforce object updates trigger an update to Pardot, including ‘add to list’, ‘send auto-responder’, or add to an engagement program. Example …

3 Helpful Tips for Running a Successful Meeting

3 Helpful Tips for Running a Successful Meeting Running a successful meeting is a CRITICAL skill. We run a lot of meetings and we want to help you manage your meetings better. Here at Cypress, our primary service is training and workshops. Our team calendars are full of daily back-to-back meetings, ranging from engagements with …

How to Authenticate DMARC records with Pardot

This article is originally posted on help.salesforce.com. We are sharing the article information here, for your convenience. Note: Salesforce will provide the DMARC DNS records for your domain, but will not install, configure or authenticate DMARC records. If you’d like some help, please contact ken@cypresslearning.com DMARC, which stands for “Domain-based Message Authentication, Reporting & Conformance”, …

Pardot Best Practices: Tips for a successful Pardot Migration

Pardot Best Practices: Tips for a successful Pardot Migration Looking to Migrate Data into Pardot from Hubspot, Marketo, Active Campign or another Marketing Automation System? There are many things to consider when migrating to Ordit from another system. Here are some Best Practices for moving your Marketing Assets into Pardot from a legacy system. TAKE …

Google like a Pro with these 8 Tricks

Let’s face it, the biggest “brain” we have access to is Google. It is becoming an expectation across many profesional sectors to find answers on your own, and using Google to be resourceful will go a lot further (on most teams) than asking a question that your colleagues will end up Googling anyways. Here are …

Protect your Forms with a Honeypot

Protect your Salesforce Web-to-Lead Forms with a HIDDEN Honeypot Field CONGRATULATIONS! You’ve launched a form with an integration to your CRM. Whether you’re using Pardot, Salesforce, Hubspot or even just a plain HTML form you may start noticing more and more ‘fake’ leads polluting your system. Who are these people and what are these random …

Salesforce Webhooks by Cypress

This package allows an HTTP POST call out from a Salesforce Flow, or Process Builder. Automate sending data from Salesforce instantly, when triggered as an action. This Package works great with tools like Pardot, Zapier, Hubspot & custom applications. Note: API Must be enabled in Salesforce. Enterprise Edition or Greater is recommended.

Pardot Tips & Tricks: How to Setup Pardot Salesforce Selective Sync with Process Builder or Flows

Automated Selective Syncing from Salesforce to Pardot This solution will work with ALL levels of Pardot using Salesforce Enterprise Edition or greater. THE REQUEST/USER STORY: Sales & Marketing Users would like to specify which Salesforce records create a New Prospect in Pardot. Currently, the Salesforce Connector in Pardot includes the option to ‘Automatically create Prospects …